The brochure is an effective marketing tool for communicating a company’s products, services and benefits in a compact, comprehensive and tangible way. Brochures are useful for distributing at meetings, placing in displays, and as direct mail pieces.

Brochure Graphic Design and Printing Process

The fist step in developing a brochure is to identify the purpose of the brochure and the target audience. Once the goals have been established, the style of brochure is selected (size, shape, paper) and the content outline is developed. Typically the client provides the text that best describes their business and services, however our team can also work with the client to develop the content if desired. After the text is provided, we design the look of the brochure and incorporate images and graphics to correspond with the client’s brand identity. The client will be provided a proof of the brochure design (usually a file via email) and have the opportunity to provide feedback and request revisions. Once the revision process has been completed, the client will sign off on the final proof, and the we will prepare the brochure for printing.

Timeline: Since graphic design is a subjective process, the design and production time of a brochure will vary depending on the size, content, and number of revisions. A standard two page brochure typically involves 5 to 10 hours of design time, on average.

Contact us for a quote on your project today!

Corporate identity is the image used by a company, specifically designed to express the company’s identity and objectives.

Corporate Identity is demonstrated through:

  • Logos
  • Trademarks
  • Branding
  • Business Cards
  • Color Palettes (Pantone Colors)
  • Page layouts or elements of design
  • Type faces
  • Stationary: letterhead and envelopes
  • Marketing materials: consistency throughout brochures, advertisements, etc.

Qualities of a successful logo:

  • It is Legible.
  • Simple and Unique.
  • Colors that suit the company. Usually no more than two colors.
  • Projects the image of the company.
  • Effective and easy to reproduce, regardless of size. (Vector image.)
  • Does not contain any complicated images or photography.

Contact us for a quote on your logo design project today!

Understanding your business is a key part of our graphic design process; it lets us help you create a customized design that meets your unique businesses needs. Get the best logo design from the most creative and experienced logo designers in the Valley!



We specialize in creative graphic logo solutions: print design, logos, logo design, graphic design, business card design, and brochure design.

We stand behind the philosophy that a good logo has to do more than just look nice; it has a functional purpose. Your business image depends on a logo design that is polished, distinctive, and memorable. Our logo designers understand the specific functionality of quality logo design.

Qualities of a successfull logo:

  • It is Legible
  • Simple and Unique
  • Colors that suit the company, and usually no more than two colors
  • Projects the image of the company
  • Effective and easy to reproduce, regardless of its size
  • Does not contain complicated images or photography

We offer affordable custom logos and designs for any of your advertising needs. Whether it is used for branding your business with a business cardbrochure or flyersenvelopes, or business postcards we can help. Our logo designers have years of experience in designing fabulous designs that create the business image you are looking for.

Marketing professionals often urge small business owners to brand their business with a logo and a set of consistent marketing materials, but they fail to explain why. At Printcraft Printing, Inc. we know the benefits of having a professional create your business logo design.

  • Attract more clients. A professional look implies that a company is reliable and financially sound, which can often affect a purchasing decision.
  • Brand your company. Build an image and a brand that is bigger than your individual identity.
  • Be more memorable. Memory is boosted with visual identity.
  • Differentiate yourself from your competition. A well-designed logo is a great way to make your business stand apart from the competition.

The professionals at Printcraft Printing, Inc. can help you create a company logo that accurately represents your business and further its goals. If you would like more information about our logo design services, whether your are located in Lewiston, Clarkston,  Moscow, Pullman or anywhere, take just a few minutes to call us at 208-743-2922 or click here to contact us. We look forward to talking with you.

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